When looking for the top 10 B2B sales training companies in the UK in 2025, you want the best to boost your business. These companies offer expert guidance and practical skills that can transform your sales team. Imagine your team closing more deals, building stronger relationships, and driving growth.
The right training can unlock potential and ignite passion in your team. Your sales force will shine with the right choice, making a real difference in your business. Let’s explore the UK’s top 10 B2B sales training companies, each ready to empower your team and enhance your sales game in 2025.
Here is the list of the top 10 B2B sales training companies in the UK in 2025:
- Pearl Lemon Sales
- Cold Calling Agency UK
- Tack TMI
- SalesSquared by Scott
- Alumno Consulting
- Elliott Training
- Pareto
- LDL Sales Training
- Aster Training
- Imparta
1. Pearl Lemon Sales
Pearl Lemon Sales is a top B2B sales training company in the UK in 2025. Our services are designed to generate high-quality leads, ensuring that real estate agents can focus on closing deals rather than finding prospects. With expert trainers and a unique approach, Pearl Lemon Sales provides actionable strategies that drive results.
We offer personalised training programs catering to each client’s needs, enhancing our sales techniques. By focusing on practical skills and real-world applications, we help sales teams achieve remarkable growth. Pearl Lemon Sales is dedicated to empowering sales professionals to reach their full potential.
2. Cold Calling Agency UK
Cold Calling Agency This isn’t your average classroom-style sales training. Cold Calling Agency UK teaches B2B teams how to open conversations that actually lead somewhere. They’ve worked across SaaS, recruitment, property, and high-ticket B2B services—so their training isn’t full of fluff.
The program drills into voice control, call pacing, lead targeting, and objection deflection. Managers use their systems to train SDRs in under two weeks and book meetings that don’t fall apart after “send me the info.” Best suited for outbound teams and remote sales floors who need real conversations, not cute cold call scripts.
3. Tack TMI
Tack TMI takes a consultative selling approach that helps reps shift from pushing features to managing full buying cycles. Their UK team runs instructor-led and virtual programs that dig into account mapping, stakeholder management, and value-based conversations.
They’re especially useful for B2B firms with technical or high-spec products that can’t be sold with a basic pitch. The course includes pre-training assessments, post-course coaching, and templates reps can actually use during real deals—not just in roleplays.
4. SalesSquared by Scott
Scott’s style is no-nonsense, pipeline-first B2B sales training. His program covers cold email logic, consultative questioning, objection control, and follow-up sequencing. If you want a real look at how to run a B2B sales conversation from “who are you?” to signed deal, this is it.
The training works well for small teams or founders still selling their own product. You won’t get generic process flowcharts—you’ll get frameworks that have actually been tested in UK markets. It’s raw, practical, and backed by someone who’s made the calls himself.
5. Alumno Consulting
Alumno Consulting specialises in training and education for the financial services industry. They offer engaging and fun training programs, from graduate schemes to board-level consultations. Their unique approach ensures that each training session is designed to meet specific needs, focusing on delivering high-quality and relevant content.
Alumno Consulting prides itself on being selective about its topics, ensuring top-notch expertise and recommending alternatives if necessary. This commitment guarantees effective and enjoyable learning experiences for their clients.
6. Elliott Training
Elliott Training delivers B2B sales courses across industries, and their speciality lies in soft skills that convert. They train reps to read buying signals early, shape conversations without pressure, and manage multiple stakeholders across a deal cycle.
The company runs in-person sessions for enterprise teams and also offers modular e-learning for smaller groups. If your team struggles with consistency in closing—or loses momentum after discovery—Elliott helps tighten up those gaps.
7. Pareto
Pareto is known for placing salespeople, but their training arm is just as strong. Their B2B training focuses on first meeting structure, pitch planning, objection handling, and CRM follow-through. It’s perfect for newly promoted AEs or SDRs moving into full-cycle sales.
Their program includes mock client calls and pitch sessions, recorded for feedback. Companies use Pareto when hiring fast and needing immediate performance from new hires—especially in SaaS and logistics.
8. LDL Sales Training
LDL teaches sales as a process of influence—not persuasion. Their B2B modules focus on understanding client psychology, sequencing questions, and negotiating without backing yourself into a corner. Sales managers praise them for helping reps close with less “checking in.”
They work across a range of industries but are especially popular with tech and finance teams. Their in-person workshops are hands-on and tailored to the real language of selling in the UK.
9. Aster Training
Aster focuses on building sales muscle through repetition and structure. Their B2B sales programs walk through territory planning, persona development, pre-call intelligence, and objection handling. Unlike others, they also train account managers—so post-sale conversation isn’t forgotten.
The team works closely with UK-based B2B service companies and manufacturers. Great fit for mid-market teams looking to lock down consistent sales behavior before scaling headcount.
10. Imparta
Imparta is a global leader in sales performance improvement, offering cutting-edge training programs to address the entire sales cycle. Their unique 3D Advantage methodology integrates insight, influence, and trust to enhance sales effectiveness. They provide flexible training solutions, including virtual, in-person, and on-demand options.
Imparta’s use of AI and advanced technologies ensures sales teams can adapt to evolving challenges and achieve continuous improvement. Their designed approach helps organisations drive significant performance gains and foster lasting client relationships.
Why Choose Pearl Lemon Sales for B2B Sales Training?
Choosing Pearl Lemon Sales for B2B sales training ensures your team receives top-notch, designed programs that drive real results. Our expertise in lead generation means real estate agents can focus on closing deals instead of finding prospects.
Pearl Lemon Sales uses a unique approach, blending personalised training with practical strategies that enhance sales skills. Our programs are designed to meet specific business needs, ensuring immediate and measurable improvements. With a commitment to continuous learning and development, Pearl Lemon Sales empowers your team to achieve outstanding sales performance and sustained growth.
Enhance Your Sales Team with the Best B2B Sales Training in the UK
In conclusion, selecting the right B2B sales training company can significantly enhance your team’s performance and drive business growth. Each company on this list offers unique approaches and proven strategies to help your sales force excel.
However, Pearl Lemon Sales stands out with its designed programs and expert trainers. Their focus on generating high-quality leads and providing actionable strategies ensures that your team can focus on what they do best – closing deals. Invest in the best for your sales team, and watch your business thrive.
Ready to transform your sales team? Contact Pearl Lemon Sales today to get started.
