If your team spends hours on calls each week but you still struggle with inconsistent service quality, missed opportunities, or compliance issues, you’re not alone. In the UK, more than 78% of businesses now rely on call recording software to train teams, ensure compliance, and analyse performance trends. Yet, with so many tools promising clear audio and smart analytics, it’s hard to know which ones truly deliver value.
At Pearl Lemon Sales, we’ve reviewed over 40 call recording tools to find the 20 best options that actually improve training outcomes. Whether you manage a small sales team or oversee a large contact centre, these tools can help you record, analyse, and coach smarter without adding unnecessary admin work.
This list is designed for sales trainers, customer service managers, and call centre leaders who want practical solutions — not just marketing claims. Each recommendation below has been evaluated for its ease of use, compliance support, analytics features, and integration potential.
What is Call Recording Software?
Call recording software captures inbound and outbound calls, storing them securely for playback, review, and analysis. These recordings help trainers identify communication gaps, assess tone and pacing, and demonstrate model conversations to new recruits.
For UK organisations, especially those bound by FCA and GDPR regulations, using compliant recording tools isn’t optional — it’s essential. With the right software, you can improve training accuracy, reduce errors, and ensure every call meets company and legal standards.
Beyond compliance, the best call recording tools provide speech analytics, keyword tracking, and AI-generated insights. This turns every conversation into actionable feedback for your team — not just a stored file.
Quick Comparison of Top 20 Call Recording Tools for Training
These comparison factors were selected because they reflect the key priorities of UK businesses: transparent pricing, ease of use, compliance features, and integration with popular CRMs and VoIP systems.
| Tool Name | Best For | Starting Price | Free Trial | Key Feature | G2 Rating | Platform |
| RingCentral | All-in-one team comms | £15/user/month | Yes | Cloud storage & analytics | 4.2 | Web, Mobile |
| Aircall | Sales & support teams | £25/user/month | Yes | Real-time monitoring | 4.4 | Web, Mac |
| CloudTalk | Remote call centres | £20/user/month | Yes | IVR & call tagging | 4.3 | Web |
| Talkdesk | Enterprise users | Custom | No | AI analytics | 4.4 | Web |
| CallRail | Marketing & training | £30/month | Yes | Keyword tracking | 4.5 | Web |
| 8×8 | Multi-channel support | £24/user/month | Yes | FCA-compliant storage | 4.2 | Web, Mobile |
| Zoho Voice | SMEs | £18/user/month | Yes | CRM integration | 4.1 | Web |
| Freshcaller | Remote teams | £19/user/month | Yes | Smart call routing | 4.3 | Web |
| Rev Call Recorder | Solo trainers | Free | Free | Unlimited recording | 4.6 | iOS |
| Cube ACR | Android users | Free / £1.99 | Free | Auto-record | 4.3 | Android |
| Gong | Sales intelligence | Custom | Demo | Conversation analytics | 4.7 | Web |
| Chorus.ai | Sales enablement | Custom | Demo | AI-driven insights | 4.5 | Web |
| JustCall | Call & SMS platform | £19/user/month | Yes | Parallel calls | 4.2 | Web |
| Callcap | Quality assurance | £25/month | Yes | QA reports | 4.1 | Web |
| Nice CXone | Large enterprises | Custom | No | Omnichannel support | 4.4 | Web |
| OrecX | Open-source users | Free / Custom | Free | API flexibility | 4.0 | Web |
| Calabrio ONE | Contact centres | Custom | Demo | Workforce optimisation | 4.5 | Web |
| Observe.AI | Call analysis | Custom | Demo | Speech analytics | 4.6 | Web |
| SalesLoft | Sales teams | Custom | Demo | Coaching dashboards | 4.6 | Web |
| Twilio Flex | Developers | Custom | Yes | Programmable recording | 4.4 | Web |
Best Call Recording Tools for Training
Now let’s break down each of these tools to help you choose the right fit for your team’s goals.
1. RingCentral – Unified Communications for Smarter Training
RingCentral is one of the most trusted call recording tools in the UK, offering an all-in-one platform for voice, video, and messaging. With its integrated analytics and secure cloud storage, it’s designed to help trainers and managers evaluate call performance without disrupting daily workflows. Ideal for sales and customer service teams who want clear insights and reliable compliance coverage.
Key Features
1. Automated Call Recording
RingCentral automatically records every inbound and outbound call. Trainers can replay conversations anytime to evaluate tone, objection handling, or compliance language. This makes it easy to create real training examples from real calls.
2. Advanced Analytics Dashboard
Its reporting suite provides visibility into call volume, duration, and agent performance. The analytics dashboard highlights speaking ratios and missed keywords, helping trainers identify communication gaps quickly.
3. Secure Cloud Storage
All recordings are stored in a secure UK data centre, ensuring GDPR and FCA compliance. Access control settings let managers decide who can play, download, or delete files.
4. Real-Time Monitoring
Supervisors can listen to calls in progress and offer live coaching or whisper feedback without the customer hearing. This feature accelerates skill development during actual customer interactions.
5. CRM Integration
RingCentral integrates seamlessly with Salesforce, HubSpot, and Zoho CRM. Trainers can pull up recordings directly within the CRM dashboard, simplifying performance reviews and record-keeping.
Pros & Cons
| Pros | Cons |
| Excellent call quality | Higher price for small teams |
| Strong UK compliance features | Limited offline functionality |
| Deep CRM integration | Setup can take time |
| Advanced analytics | Custom reporting limited on basic plan |
Pricing
RingCentral’s plans start at £15 per user per month, billed annually. More advanced plans that include analytics, monitoring, and call whispering features range from £25 to £35 per user per month.
Best For Sales Teams and Call Centres That Prioritise Compliance
RingCentral is ideal for UK call centres, sales teams, and training-focused organisations that want reliable recording and real-time insights.
- Sales Managers – to review agent performance and refine scripts.
- Training Coordinators – to build call libraries for onboarding.
- Compliance Officers – to ensure FCA and GDPR standards are consistently met.
- Customer Service Heads – to track call quality and service consistency.
Use RingCentral’s keyword-based analytics to flag calls where customers mention “refunds” or “complaints”. Reviewing these first helps trainers focus on the most critical conversations.
Using RingCentral for Sales Call Coaching
To train your team more efficiently, create playlists of top-performing sales calls. Categorise them by objections, tone, or customer type so new hires can learn what success sounds like before taking live calls.
Best Alternative Tool
Aircall – Offers more user-friendly interfaces and better live monitoring features for smaller sales teams.
2. Aircall – Simple, Smart, and Scalable Call Recording
Aircall is a cloud-based phone system designed for sales and support teams who value simplicity and flexibility. It’s one of the best call recording tools for training because it combines high-quality audio with real-time performance monitoring and effortless CRM integration. With its intuitive interface, UK businesses can manage, record, and review every call without needing technical assistance.
Key Features
1. Automatic Call Recording
Aircall records every inbound and outbound call automatically. Trainers can tag, replay, and share recordings instantly, which makes reviewing calls during team meetings or training sessions smooth and efficient.
2. Live Call Monitoring
Managers can listen to ongoing calls to provide silent coaching or step in when necessary. This feature is particularly valuable for sales training, as it enables immediate correction and reinforcement of best practices.
3. Smart Tagging and Note-Taking
Users can tag calls based on outcomes (e.g., “objection”, “sale closed”, “follow-up needed”). Notes and tags help trainers segment calls for more targeted review and feedback sessions.
4. CRM and Helpdesk Integrations
Aircall connects with popular platforms like Salesforce, HubSpot, and Zendesk. This allows calls and notes to sync automatically, ensuring no detail is lost during training reviews or customer follow-ups.
5. Call Whisper and Barge
Supervisors can whisper advice to agents mid-call or barge into calls when intervention is required. This helps new agents improve faster through on-the-spot coaching.
Pros & Cons
| Pros | Cons |
| Simple, clean interface | Limited analytics on basic plan |
| Excellent call quality | Occasional sync delays with some CRMs |
| Effective live monitoring | Pricier than similar mid-tier tools |
| Works well with remote teams | Limited offline access |
Pricing
Aircall’s pricing starts at £25 per user per month for the Essentials plan. Advanced features like analytics, call whisper, and CRM integrations are available in the Professional plan, starting at £35 per user per month.
Best For Small and Medium Teams Needing Scalable Call Recording
Aircall suits growing sales and support teams that want straightforward setup and high-quality call recordings.
- Sales Coaches – for tagging and replaying calls during one-to-one sessions.
- Support Managers – for improving response accuracy and empathy in conversations.
- Remote Teams – for managing agents across multiple UK locations or time zones.
- Small Businesses – for recording and storing calls without complex IT management.
Pair Aircall’s “call whisper” with performance analytics to build data-backed coaching sessions. Agents can hear instant feedback and apply it in real time, shortening the learning curve.
Using Aircall for Onboarding
Set up call libraries segmented by scenario — new client welcome calls, complaint handling, or renewal discussions. Allow trainees to replay these calls and take notes on tone and phrasing before handling real customers.
Best Alternative Tool
CloudTalk – A great option for remote teams that need deeper analytics and advanced routing options along with call recording.
3. CloudTalk – Intelligent Call Recording for Remote Teams
CloudTalk is a VoIP-based system designed specifically for remote and hybrid call centres. Known for its strong analytics and advanced routing capabilities, it’s one of the most versatile call recording tools for training teams spread across multiple UK locations. Trainers can record, analyse, and assess calls with precision, all from a single dashboard.
Key Features
1. Automatic and On-Demand Recording
CloudTalk records every call automatically or on-demand, giving trainers flexibility based on compliance or data privacy needs. Each recording is stored securely in the cloud, making it easy to retrieve, share, or review recordings for training purposes.
2. Call Tagging and Notes
Agents and supervisors can tag calls with labels like “customer escalation” or “sales success”. This categorisation helps training managers build libraries of calls based on topics or outcomes, saving time when reviewing performance.
3. Performance Analytics
The built-in analytics dashboard breaks down call durations, agent talk-to-listen ratios, and missed call trends. These reports help identify weaknesses in communication and improve the effectiveness of coaching sessions.
4. Interactive Voice Response (IVR)
CloudTalk’s IVR allows trainers to simulate real customer scenarios for role-playing sessions. It helps new agents practise responding to different customer types before handling live calls.
5. Real-Time Dashboard
Supervisors can monitor ongoing calls in real time, enabling quick intervention or live coaching when needed. This feature is invaluable for large UK-based teams managing multiple departments.
Pros & Cons
| Pros | Cons |
| Excellent analytics tools | Setup requires initial training |
| Reliable cloud infrastructure | Lacks offline mode |
| Easy CRM integration | Limited mobile app capabilities |
| Affordable pricing for teams | Call tagging can be manual |
Pricing
CloudTalk’s plans begin at £20 per user per month, with premium analytics and call monitoring available from £25 per user per month. All plans include unlimited inbound calling within the UK and Europe.
Best For Remote Call Centres and Distributed Sales Teams
CloudTalk is a strong choice for UK-based contact centres, B2B sales operations, and hybrid customer service teams that value flexibility and visibility.
- Remote Managers – to supervise performance across locations.
- Sales Coaches – to replay objection-handling scenarios for analysis.
- Training Teams – to organise call libraries by theme or outcome.
- Customer Service Leaders – to review call flows and reduce handling time.
Use CloudTalk’s “Smart Dialer” alongside call recordings to train agents on optimising their outreach time. Trainers can identify which call patterns produce the best outcomes and refine scripts accordingly.
Using CloudTalk for Scenario-Based Training
Create mock IVR flows for training exercises. Agents can practise handling live-like situations and get immediate playback for review, which helps reinforce best practices faster.
Best Alternative Tool
Talkdesk – Offers more enterprise-level features and AI-powered analytics, ideal for larger UK organisations with complex training structures.
4. Talkdesk – AI-Powered Call Recording for Enterprise Teams
Talkdesk is one of the most advanced call recording tools on the market, built for enterprises that demand both performance and compliance. Its AI-driven analytics and speech recognition make it particularly effective for training large sales or customer support teams in the UK. With built-in GDPR compliance, it’s a favourite among regulated industries like finance, healthcare, and insurance.
Key Features
1. AI Speech Analytics
Talkdesk automatically transcribes and analyses recorded calls using natural language processing. Trainers can review sentiment trends, key phrases, and common objections, allowing them to identify improvement areas for each agent quickly.
2. Smart Quality Management
The quality management module lets supervisors rate calls, leave comments, and create scorecards directly in the platform. This structured feedback approach makes agent evaluations consistent and actionable.
3. Call Playback and Annotation
Trainers can highlight sections of calls, add notes, and share recordings with team members for peer review. This feature streamlines group coaching sessions and saves time when preparing training materials.
4. Automated Compliance
Talkdesk automatically pauses recording during sensitive data exchanges, ensuring compliance with FCA and GDPR standards. This automation reduces risk while maintaining complete call visibility for training.
5. Customisable Dashboards
Supervisors can build dashboards to track training KPIs — such as average handling time, first-call resolution, or customer sentiment — giving a full picture of performance progress.
Pros & Cons
| Pros | Cons |
| Excellent AI transcription | Pricing not transparent |
| Highly secure and compliant | Overkill for small teams |
| Great for multi-department training | Longer setup time |
| Detailed analytics dashboards | Steeper learning curve |
Pricing
Talkdesk operates on custom pricing, depending on team size and required integrations. Most UK clients report starting costs at around £60 per user per month, with AI and analytics modules available at higher tiers.
Best For Enterprise Teams Focused on Data-Driven Training
Talkdesk suits enterprise-level organisations, especially those in regulated sectors where accuracy, compliance, and scalability are non-negotiable.
- Financial Services Firms – to record and analyse regulated conversations.
- Enterprise Sales Teams – for analysing sentiment and coaching at scale.
- Compliance Managers – for risk reduction through automated recording controls.
- Training Departments – for consistent feedback loops based on call insights.
Use Talkdesk’s AI to identify top-performing agents and model their communication style. You can then create data-backed training modules that reflect real success patterns within your team.
Using Talkdesk to Automate Feedback Loops
Integrate Talkdesk with your LMS (Learning Management System). Each flagged call or transcript can automatically generate a feedback task for the agent, streamlining the continuous improvement process.
Best Alternative Tool
CallRail – Better suited for marketing and smaller sales teams needing keyword-level call tracking and recording capabilities.
5. CallRail – Keyword-Level Call Recording for Marketing and Training
CallRail stands out among call recording tools for its powerful marketing and analytics features. It’s built for teams that not only want to record calls but also understand what drives them. Ideal for sales trainers and marketing teams in the UK, CallRail provides deep insight into customer intent by connecting call data with marketing campaigns and keywords.
Key Features
1. Keyword Tracking and Attribution
CallRail links each recorded call to the exact keyword or campaign that triggered it. This allows marketing and sales trainers to see which campaigns attract the best-quality leads and to refine scripts or responses accordingly.
2. Call Recording and Playback
Every call — inbound or outbound — is automatically recorded and securely stored. Trainers can replay calls directly from the dashboard, tag moments for review, or download them for offline analysis.
3. Conversation Intelligence
The system transcribes and analyses calls, highlighting recurring topics, questions, and buying signals. These insights make it easier to coach sales teams on how to respond to objections or upsell effectively.
4. Multi-Channel Tracking
CallRail doesn’t stop at phone calls. It also tracks form submissions, chat interactions, and texts, creating a full view of customer touchpoints that can be used to train cross-channel sales strategies.
5. Custom Call Scoring
Supervisors can assign call scores based on tone, conversion likelihood, or adherence to scripts. This structured scoring system makes training data-driven and fair across agents.
Pros & Cons
| Pros | Cons |
| Excellent keyword attribution | Not ideal for large call centres |
| Simple interface and setup | Limited call monitoring features |
| Great for marketing analysis | Cost increases with call volume |
| Reliable transcription quality | Lacks advanced AI coaching tools |
Pricing
CallRail pricing starts at £30 per month for its basic plan, which includes call tracking and recording. The Conversation Intelligence and keyword analytics modules are available from £45 per month. A 14-day free trial is included.
Best For Marketing Teams and Sales Trainers Who Need Data Insights
CallRail is perfect for UK marketing agencies, lead generation teams, and B2B sales managers who want to understand both call quality and campaign performance.
- Marketing Managers – to connect recorded calls with PPC or SEO campaigns.
- Sales Trainers – to evaluate lead quality and adjust pitches.
- Call Analysts – to identify patterns that improve ROI.
- Customer Experience Teams – to map voice-of-customer trends.
Use CallRail’s tagging feature to separate calls by campaign type. Reviewing these tagged calls helps identify which marketing messages attract high-converting leads and which scripts perform best during sales calls.
Using CallRail to Improve Ad Training
Combine CallRail’s keyword tracking with your ad campaigns. Have trainees listen to calls from specific Google Ads and analyse how initial interest converts into sales — it’s a smart way to align sales and marketing messaging.
Best Alternative Tool
8×8 – Offers stronger multi-channel communication options for UK companies needing both call recording and messaging in one platform.
6. 8×8 – Compliance-Ready Call Recording for UK Businesses
8×8 is one of the most established call recording tools for organisations that need secure, FCA-compliant recording combined with multi-channel communication. Designed for UK-based enterprises and government-regulated sectors, it enables full voice, video, and chat recording under strict data control policies. For training and performance review, 8×8 provides a transparent view of every customer interaction.
Key Features
1. FCA and GDPR-Compliant Recording
All recordings are automatically encrypted and stored in 8×8’s UK and EU data centres. This ensures compliance with strict regulatory frameworks, allowing managers and trainers to focus on coaching without worrying about breaches or audits.
2. Multi-Channel Call Recording
8×8 goes beyond voice. Trainers can review recorded video meetings and chats, providing a broader view of agent performance and communication style across multiple platforms.
3. Quality Management and Evaluation Forms
The built-in evaluation system lets trainers score agent calls against custom KPIs like empathy, tone, or script adherence. This structured scoring system helps create consistent training standards across departments.
4. AI-Powered Call Transcription
The platform includes automatic transcription and keyword search, allowing trainers to find calls containing specific phrases — such as “cancel my account” or “upgrade” — in seconds.
5. Custom Dashboards and Reporting
Supervisors can build dashboards showing individual agent trends or overall team performance. This data-driven view supports better decision-making during coaching sessions.
Pros & Cons
| Pros | Cons |
| Fully compliant with UK regulations | Steeper learning curve for new users |
| Strong call quality | Limited customisation on lower plans |
| Multi-channel support | AI features on higher tiers only |
| Reliable customer support | Interface can feel complex |
Pricing
8×8 pricing starts at £24 per user per month for basic voice recording and reporting. Advanced AI features, analytics, and compliance storage options are included from £35 per user per month. Enterprise pricing is available upon request.
Best For Regulated UK Businesses and Large Teams
8×8 is ideal for finance firms, legal offices, contact centres, and government organisations that require both compliance and training-focused call recording.
- Compliance Teams – to guarantee data security and regulatory alignment.
- Training Managers – to evaluate agents using structured scorecards.
- Sales Supervisors – to review customer objection handling.
- Call Centre Directors – to analyse patterns across teams.
Enable “AI transcription search” to identify calls containing compliance breaches or missed selling opportunities. This helps target the right recordings during feedback sessions instead of reviewing hundreds manually.
Using 8×8 for Multi-Department Training
Integrate your recorded calls with 8×8’s video library and use snippets from top-performing agents as learning materials across departments. It ensures consistent service tone, whether in sales, support, or billing.
Best Alternative Tool
Zoho Voice – Offers similar recording capabilities but with a lighter interface, making it ideal for SMEs looking for an affordable alternative.
7. Zoho Voice – Affordable Call Recording for Small UK Businesses
Zoho Voice is an easy-to-use call recording tool designed for small and medium-sized businesses looking for affordability and simplicity. As part of the Zoho ecosystem, it integrates seamlessly with Zoho CRM, Desk, and Campaigns — making it a powerful option for teams that want both recording and data visibility across their workflow.
It’s especially useful for UK-based SMEs that want to monitor call quality, improve training efficiency, and manage compliance without enterprise-level complexity.
Key Features
1. Integrated Call Recording
Zoho Voice records all inbound and outbound calls automatically. Recordings are stored securely in the cloud and can be accessed directly from within the CRM, allowing trainers to review conversations while analysing deal or ticket details.
2. CRM and Desk Integration
Since Zoho Voice is part of the Zoho suite, it connects effortlessly with other Zoho tools. Trainers can attach call recordings to customer profiles, making it easier to track progress and measure training outcomes based on customer satisfaction scores.
3. Smart Analytics and Dashboards
Supervisors can track metrics like average call duration, missed call ratios, and peak times. This helps trainers identify patterns in performance and allocate training resources more effectively.
4. Role-Based Access Control
Trainers can manage who has access to recordings — a key feature for compliance under UK data laws. It ensures that only authorised personnel can listen, download, or share sensitive recordings.
5. Multi-Level IVR
Trainers can simulate customer journeys using Zoho’s IVR to help agents practise navigating real-world scenarios before going live.
Pros & Cons
| Pros | Cons |
| Very affordable and scalable | Limited AI transcription |
| Seamless CRM integration | Less suitable for large call centres |
| Easy to set up | Reporting less detailed than premium tools |
| GDPR-compliant cloud storage | Fewer advanced coaching options |
Pricing
Zoho Voice starts at £18 per user per month, which includes basic call recording and analytics. Advanced call queueing, IVR, and multi-agent features are available from £25 per user per month. All plans include a 15-day free trial.
Best For SMEs and Growing Sales Teams
Zoho Voice works best for small UK businesses, start-ups, and remote sales teams that need affordable recording and simple performance tracking.
- Start-Up Sales Managers – to review conversations and refine scripts.
- Customer Support Teams – to train staff on tone and empathy.
- Training Coordinators – to analyse call outcomes and identify gaps.
- Growing Businesses – to manage both customer calls and compliance easily.
Link Zoho Voice with Zoho Analytics to build automatic performance dashboards. Trainers can track call trends and automatically flag agents with below-average satisfaction scores for coaching sessions.
Using Zoho Voice for Continuous Improvement
Use recorded calls to create short 5-minute “mini-training clips” each week. Focus on one communication aspect (like tone or closing) and share them across departments — it’s a cost-effective way to maintain steady improvement.
Best Alternative Tool
Freshcaller – Better suited for larger teams or remote environments, offering more automation and monitoring features.
8. Freshcaller – Flexible Call Recording for Remote and Hybrid Teams
Freshcaller (now part of the Freshworks suite) is a versatile call recording tool built for remote and hybrid sales or support teams. With a focus on ease of use and automation, it allows trainers to record, manage, and analyse calls directly through the cloud. Its UK-based users appreciate how it combines affordability with features typically found in more expensive platforms.
Key Features
1. Smart Call Routing
Freshcaller automatically directs incoming calls to the right team or department, ensuring fewer missed opportunities and faster response times. Trainers can use these routing logs to identify efficiency issues or training needs.
2. Automatic and On-Demand Recording
Trainers can record all calls automatically or choose which calls to record based on agent or campaign. This flexibility makes it ideal for maintaining GDPR compliance while still capturing high-value calls for training.
3. Call Monitoring and Whisper Coaching
Supervisors can listen to live calls, whisper feedback to agents, or join the conversation if escalation is required. It’s one of the most effective tools for real-time coaching and performance correction.
4. Performance Analytics
Freshcaller’s analytics dashboard offers insights into call volume, response time, and agent activity. Trainers can track how performance changes after each training session, helping quantify coaching success.
5. Integration with Freshsales and Freshdesk
Being part of the Freshworks ecosystem means seamless integration with CRM and ticketing systems. Trainers can review calls alongside customer data, ensuring every feedback session is backed by full context.
Pros & Cons
| Pros | Cons |
| Simple, intuitive interface | Limited advanced analytics |
| Great live monitoring tools | Occasional lag on long sessions |
| Affordable for small to mid teams | Recording downloads can be slow |
| Native CRM integration | Limited third-party integrations |
Pricing
Freshcaller pricing starts at £19 per user per month, which includes unlimited call recording and call queue management. Premium plans with analytics, whisper coaching, and performance dashboards start from £29 per user per month. A 21-day free trial is available.
Best For Remote Sales Teams and Customer Support Operations
Freshcaller is a top choice for UK remote teams and customer support operations that need affordable, easy-to-implement call recording software with real-time monitoring.
- Remote Supervisors – for overseeing agents from different locations.
- Sales Trainers – for coaching live calls and assessing call quality.
- Customer Support Leaders – for ensuring consistent service tone.
- SME Owners – for tracking call performance without complex tools.
Use Freshcaller’s “after-call work” data to review how agents summarise calls. Trainers can identify how well agents capture key customer points, which improves both retention and follow-up accuracy.
Using Freshcaller for Team Collaboration
Combine Freshcaller recordings with Freshdesk tickets. Review both in tandem to train agents on delivering consistent follow-ups and resolving queries efficiently — this helps unify customer support and sales communication training.
Best Alternative Tool
Rev Call Recorder – A simpler and free option for solo trainers or freelancers who need call recording on the go.
9. Rev Call Recorder – Free, Reliable Call Recording for Trainers on the Go
Rev Call Recorder is one of the most accessible call recording tools available for iPhone users. Completely free to use, it’s a favourite among sales coaches, consultants, and training freelancers who need a quick, mobile-friendly solution for recording client or training calls. Despite being simple, it offers crystal-clear recordings and the option to add AI or human transcription through Rev’s own services.
Key Features
1. Unlimited Free Recording
Rev Call Recorder allows users to record unlimited inbound and outbound calls at no cost. This makes it ideal for trainers and consultants who conduct multiple coaching sessions or sales calls daily.
2. One-Tap Recording Interface
The app is designed for simplicity — just tap to record, and Rev handles the rest. Calls are stored securely in the cloud and can be shared or downloaded within seconds for playback during training sessions.
3. AI and Human Transcription Options
Users can order instant AI or high-accuracy human transcriptions directly from the app. This is particularly helpful for creating detailed training notes or identifying common client objections.
4. Secure Cloud Storage
All recordings are stored safely within Rev’s encrypted servers, ensuring privacy compliance for UK-based users who handle customer or trainee data.
5. Easy Sharing and Playback
Recordings can be easily emailed or uploaded to training folders, making collaboration simple for distributed teams or online coaches.
Pros & Cons
| Pros | Cons |
| 100% free with no hidden costs | Only available on iOS |
| Unlimited storage | No live monitoring feature |
| Option for human transcription | No analytics dashboard |
| Simple to use | Requires mobile connection for recording |
Pricing
Rev Call Recorder is completely free. Optional transcription services cost around £1 per recorded minute for human transcription or £0.25 per minute for AI-generated transcripts.
Best For Freelance Trainers and Mobile Sales Coaches
Rev Call Recorder suits individual trainers, consultants, and mobile professionals who want quick access to reliable call recordings for playback and review.
- Freelance Trainers – to record coaching sessions or client reviews.
- Consultants – to document feedback and client meetings.
- Sales Coaches – to analyse tone and phrasing during calls.
- Solo Entrepreneurs – to store training material for future use.
Pair Rev Call Recorder with a transcription tool to create text-based call archives. Trainers can then tag key segments and build searchable content libraries for recurring coaching scenarios.
Using Rev Call Recorder for Self-Assessment
Encourage sales trainees to record and review their own mock calls using the app. Self-assessment helps them identify tone issues or filler language before entering live sales environments.
Best Alternative Tool
Cube ACR – A top choice for Android users who need similar recording and transcription features with added call tagging.
10. Cube ACR – Smart Call Recording for Android Trainers and Teams
Cube ACR is one of the most popular call recording tools for Android users, known for its simplicity, reliability, and automation features. It’s widely used by trainers, recruiters, and mobile sales teams across the UK who need to record and analyse calls directly from their smartphones. The app automatically captures both sides of the conversation with clear sound quality, making it ideal for training and self-assessment.
Key Features
1. Automatic and Manual Recording
Cube ACR can record every call automatically or allow users to start and stop recording manually. This flexibility ensures that only relevant training calls are captured, keeping storage and compliance management simple.
2. Cloud Backup and Storage
All recordings can be saved to Google Drive, Dropbox, or other preferred cloud services. This is particularly useful for UK trainers who want easy access to calls across devices or for team collaboration.
3. Call Tagging and Notes
Trainers can label calls by topic — for instance, “sales objection,” “customer complaint,” or “training review.” Adding notes helps structure future training sessions and speeds up analysis.
4. Built-in Audio Player
Cube ACR’s built-in player supports bookmarks, so trainers can highlight important parts of a conversation and replay them during coaching sessions.
5. PIN Lock and Data Protection
Security is prioritised through encrypted recording storage and a PIN lock feature to prevent unauthorised access — a must-have for teams handling client-sensitive information in compliance with UK data standards.
Pros & Cons
| Pros | Cons |
| Free version available | Ads on the free plan |
| High-quality two-way recording | Limited customer support |
| Works offline | Interface can feel outdated |
| Integrates with cloud storage | No AI transcription natively |
Pricing
Cube ACR is free with optional premium upgrades. The Pro version costs around £1.99 per month, offering automatic backups, PIN protection, and priority cloud syncing.
Best For Mobile Sales Teams and Android-Based Trainers
Cube ACR is well-suited for on-the-go salespeople, recruiters, and trainers who want reliable, simple call recording right from their Android devices.
- Field Sales Reps – to record and review client conversations.
- Recruiters – to monitor candidate calls for tone and clarity.
- Freelance Trainers – to archive training discussions easily.
- Remote Teams – to store key calls for asynchronous training.
Use Cube ACR’s cloud backup feature to create shared folders in Google Drive. Store your best or most insightful training calls there, so your team can access and learn from them anytime.
Using Cube ACR for Micro-Training
After each client or mock call, encourage trainees to re-listen to the final two minutes. This helps identify closing technique weaknesses and provides fast, repeatable training feedback without lengthy reviews.
Best Alternative Tool
Gong – Ideal for teams that want advanced analytics, coaching dashboards, and AI insights beyond basic recording.
11. Gong – Conversation Intelligence for Sales and Training
Gong is one of the most powerful call recording tools available for sales coaching and performance training. Unlike traditional recorders, Gong captures, analyses, and interprets calls using AI, giving managers a full understanding of what drives success in their conversations. For UK sales teams, it’s an essential platform for improving conversions, shortening sales cycles, and developing better communication habits.
Key Features
1. AI-Driven Conversation Analysis
Gong automatically records and transcribes calls, then analyses them for tone, keywords, and talk-time ratios. Trainers can see exactly when an agent loses engagement or misses buying signals — perfect for data-backed coaching.
2. Coaching Dashboards
Managers receive visual dashboards showing performance trends, skill gaps, and improvement over time. You can even compare high-performing agents to new recruits to identify what separates success from struggle.
3. Deal Intelligence
Beyond call recording, Gong analyses email and video interactions too. This multi-channel insight helps trainers understand the full buyer journey and pinpoint communication bottlenecks.
4. Automatic Highlights
Gong automatically tags key call moments — such as objections, pricing discussions, or competitor mentions. Trainers can jump straight to these highlights during feedback sessions without manually searching through recordings.
5. Integration with CRMs and Sales Platforms
It connects with Salesforce, HubSpot, and Microsoft Dynamics, allowing training data to sync with pipeline metrics. This lets trainers measure the ROI of communication improvements directly from the CRM.
Pros & Cons
| Pros | Cons |
| Unmatched AI insights | Pricing is on the higher end |
| Excellent visual dashboards | Requires onboarding for setup |
| Ideal for large sales teams | May be too complex for small teams |
| Multi-channel tracking | Limited offline features |
Pricing
Gong operates on a custom pricing model, with most UK teams reporting starting costs at around £80 per user per month. Prices vary based on team size, analytics modules, and CRM integrations.
Best For Data-Driven Sales Teams and Corporate Trainers
Gong is built for UK sales teams, training departments, and business coaches that rely on data and conversation analytics to drive performance improvement.
- Sales Managers – to analyse talk-time balance and objection handling.
- Corporate Trainers – to track agent improvement through measurable data.
- Revenue Leaders – to align training insights with revenue performance.
- B2B Teams – to improve long-cycle deal communication.
Use Gong’s “Keyword Alerts” to monitor when trainees mention critical phrases (like “budget,” “timeline,” or “competitor”). Reviewing these in bulk helps trainers identify where most deals stall and adjust scripts accordingly.
Using Gong for Team Benchmarking
Set up performance benchmarks in Gong using your top 10% of agents. Gong will automatically flag when other team members deviate from these winning communication patterns — making your coaching focused and efficient.
Best Alternative Tool
Chorus.ai – A similar tool offering advanced conversation analytics and training insights but with slightly different visualisation and integration options.
12. Chorus.ai – Conversation Insights for Modern Sales Training
Chorus.ai is a premium call recording tool focused on analysing sales conversations to improve performance and training outcomes. Used by top-performing sales and customer success teams in the UK, it automatically records, transcribes, and evaluates every call, offering AI-backed feedback to help managers and trainers build more effective coaching strategies.
Key Features
1. Real-Time Call Recording and Transcription
Chorus.ai captures every call and meeting with exceptional accuracy. Its real-time transcription allows trainers to monitor conversations live or review them later with full-text visibility — ideal for performance reviews and script adjustments.
2. AI-Generated Coaching Insights
The system identifies winning communication patterns by analysing tone, sentiment, and key moments such as pricing discussions or competitor mentions. This helps trainers focus on the parts of conversations that truly influence outcomes.
3. Speaker Identification and Talk Ratio
Chorus.ai distinguishes between speakers, showing who dominates the conversation and when. Trainers can easily assess whether agents are listening enough or over-talking — a crucial insight for sales effectiveness.
4. Collaboration Tools
Teams can leave comments, highlight key sections, and tag colleagues directly within a recording. This feature turns call reviews into interactive coaching sessions that promote knowledge sharing across the team.
5. CRM and Video Integration
Chorus integrates seamlessly with Salesforce, HubSpot, and Zoom, allowing call data and insights to flow across systems. This enables holistic training based on both audio and video conversations.
Pros & Cons
| Pros | Cons |
| Excellent AI analysis | Higher cost for small teams |
| Great collaboration tools | Requires setup time |
| Real-time transcription | Limited offline access |
| Useful CRM integration | Best for English-language calls |
Pricing
Chorus.ai uses custom pricing, generally starting at around £70–£90 per user per month for UK clients. Costs depend on team size, integrations, and analytics modules. A demo is available on request.
Best For Enterprise Sales Trainers and B2B Teams
Chorus.ai is ideal for B2B sales organisations, corporate training teams, and customer success departments seeking in-depth conversational insights.
- Sales Trainers – to evaluate and improve script effectiveness.
- Customer Success Managers – to monitor renewal and upsell discussions.
- Enterprise Sales Teams – to benchmark performance across roles.
- Coaching Consultants – to develop data-supported training modules.
Use Chorus.ai’s topic trend analysis to identify which objections appear most often across your team’s calls. Then create training materials specifically to address those recurring points.
Using Chorus.ai for Onboarding Acceleration
Upload top-performing calls and tag sections that highlight objection handling or closing strategies. New hires can replay these clips to quickly learn successful communication patterns before handling live calls.
Best Alternative Tool
JustCall – A more affordable alternative that still offers recording and live monitoring features for small to mid-sized UK teams.
13. JustCall – Call Recording with Built-In Coaching Tools
JustCall is a popular cloud-based call recording tool designed for sales and support teams that need flexibility, analytics, and automation in one place. It combines high-quality recording, real-time monitoring, and team collaboration features, making it a great fit for UK-based SMEs and growing call centres focused on performance training.
Key Features
1. Automatic Call Recording
Every inbound and outbound call is automatically recorded and securely stored. Trainers can play, tag, and share recordings for one-to-one coaching sessions or team workshops.
2. Real-Time Call Monitoring
Supervisors can listen in on live calls, whisper tips to agents mid-conversation, or join calls if escalation is needed. This is particularly valuable for real-time correction during training periods.
3. Parallel Calling and Queue Management
JustCall allows multiple agents to handle parallel calls, ensuring no lead or customer waits too long. Trainers can monitor how agents manage concurrent calls and time their responses effectively.
4. Integration with CRM and Helpdesk Systems
It integrates seamlessly with HubSpot, Salesforce, Pipedrive, and Zendesk, syncing call recordings with customer interactions. Trainers can analyse calls within the CRM to align training goals with business outcomes.
5. Call Analytics and Leaderboards
JustCall’s analytics dashboard tracks call volume, duration, and conversion rate. Leaderboards display performance rankings, creating healthy competition within the team.
Pros & Cons
| Pros | Cons |
| Strong CRM integration | Slight delay on long recordings |
| Built-in coaching tools | Interface could be smoother |
| Great for remote teams | Limited offline functionality |
| Easy to set up | Basic plan lacks advanced reports |
Pricing
JustCall’s pricing begins at £19 per user per month for essential features like call recording and analytics. The premium plan — which includes call whisper, monitoring, and advanced analytics — starts at £29 per user per month. A 14-day free trial is available.
Best For Growing Sales Teams and Remote Call Centres
JustCall is ideal for sales-focused teams, support departments, and remote workforces that want actionable call data for training.
- Sales Teams – to identify common customer objections.
- Training Managers – to provide live feedback and session playback.
- Support Teams – to track tone and resolution accuracy.
- Remote Supervisors – to manage distributed team performance.
Use JustCall’s “whisper” feature during live coaching sessions to guide new agents discreetly. This keeps calls professional while reinforcing training lessons in real time.
Using JustCall for Daily Training Routines
At the end of each day, use the “call summary” feature to compile top calls. Play them during morning huddles to highlight what worked — and what didn’t — for continuous learning and motivation.
Best Alternative Tool
Callcap – A dedicated quality assurance and training platform for teams that want structured review workflows and QA scoring.
14. Callcap – Quality Assurance and Training Combined
Callcap is one of the most purpose-built call recording tools for training, quality assurance, and performance monitoring. It helps UK businesses capture every call, analyse it for quality, and generate structured reports that feed directly into ongoing training programmes. Designed for sales trainers, customer service teams, and QA specialists, it simplifies how calls are reviewed and scored.
Key Features
1. Quality Assurance Reports
Callcap’s standout feature is its QA reporting. It automatically rates calls based on tone, professionalism, and adherence to scripts. Trainers can use these reports to identify strengths and weaknesses in specific agents, making coaching more targeted.
2. Call Scoring Templates
Supervisors can create custom call scorecards based on business priorities — such as compliance, empathy, and closing technique. Each call receives a numeric rating, which helps quantify training progress over time.
3. On-Demand Call Playback
All recorded calls are available for instant playback through the dashboard. Trainers can highlight and share specific moments with individuals or teams, turning live examples into teachable lessons.
4. Email and SMS Alerts
Callcap sends alerts whenever a call meets specific conditions — such as customer dissatisfaction or missed opportunities. This allows trainers to intervene early and address communication issues promptly.
5. Integration with CRMs and Call Platforms
It integrates with most major VoIP systems, enabling trainers to manage and review calls from multiple sources without switching tools.
Pros & Cons
| Pros | Cons |
| Purpose-built for QA and training | Interface slightly outdated |
| Great reporting features | Lacks AI transcription |
| Works across multiple systems | Limited analytics visuals |
| Good value for money | No mobile app for playback |
Pricing
Callcap pricing starts at £25 per month for small teams and scales based on usage volume and reporting needs. Enterprise-grade packages with advanced QA and monitoring capabilities are available upon request.
Best For Training Teams and Customer Support Departments
Callcap works best for UK contact centres, sales departments, and service teams that rely on structured feedback and detailed quality monitoring.
- QA Specialists – to measure performance objectively.
- Customer Support Managers – to track and improve satisfaction.
- Sales Trainers – to identify skill gaps quickly.
- Operations Leaders – to maintain service consistency.
Use Callcap’s “missed opportunity” alerts to prioritise coaching. Reviewing calls where customers disengaged helps identify common training issues that impact revenue and retention.
Using Callcap for Performance-Based Incentives
Link Callcap’s call scores to your training progress metrics. Recognising top scorers monthly encourages better call quality and motivates agents to apply what they’ve learned in training.
Best Alternative Tool
Nice CXone – Offers more advanced analytics and omnichannel support for larger UK organisations that need enterprise-scale training and quality monitoring.
15. Nice CXone – Enterprise-Grade Call Recording and Workforce Optimisation
Nice CXone is an enterprise-level call recording tool used widely across UK call centres and large corporations. It combines omnichannel communication, workforce optimisation, and AI analytics in one platform, giving training teams complete oversight of agent performance and customer experience. It’s particularly suited for regulated industries and large-scale training environments.
Key Features
1. Omnichannel Recording
Nice CXone doesn’t stop at phone calls. It records interactions across email, chat, and social platforms, allowing trainers to evaluate how agents perform across all customer touchpoints — essential for unified service training.
2. AI-Driven Quality Management
The built-in AI analyses tone, sentiment, and keywords in every interaction. It automatically highlights calls that need attention and helps trainers focus their time where it matters most.
3. Workforce Optimisation Suite
Beyond call recording, Nice CXone includes scheduling, forecasting, and agent performance tools. Trainers can align performance data with productivity metrics, giving a full picture of both skill and output.
4. Speech Analytics
The speech analytics feature detects trends such as recurring objections, compliance issues, or positive sentiment patterns. It helps training managers design sessions based on actual call data rather than guesswork.
5. Secure Cloud Architecture
Nice CXone hosts all recordings on a secure, UK-compliant cloud infrastructure with AES 256-bit encryption and full GDPR adherence — a critical factor for large organisations.
Pros & Cons
| Pros | Cons |
| Enterprise-level analytics | High starting cost |
| Omnichannel visibility | Complex for small teams |
| Excellent compliance tools | Requires initial setup training |
| Great scalability | Customisation can take time |
Pricing
Nice CXone offers custom pricing, typically starting around £70 per user per month for essential call recording and workforce optimisation features. AI analytics and speech evaluation modules are available in higher tiers.
Best For Large Enterprises and Multi-Channel Teams
Nice CXone is perfect for UK enterprises, financial institutions, and call centres with multiple communication channels and complex compliance requirements.
- Corporate Trainers – to manage and coach large-scale teams.
- Compliance Managers – to maintain strict adherence standards.
- Call Centre Directors – to connect agent performance with efficiency.
- Customer Experience Leaders – to unify voice and digital service reviews.
Use Nice CXone’s sentiment analysis dashboard to track agent empathy trends. Trainers can identify who handles sensitive or frustrated customers most effectively — and use those examples as training templates.
Using Nice CXone for Unified Training
Combine omnichannel data (calls, chats, and emails) in one training module. Showing agents how tone consistency builds trust across different platforms helps standardise service quality across the organisation.
Best Alternative Tool
OrecX – A cost-effective, open-source solution offering strong flexibility for teams that prefer custom call management and integration.
16. OrecX – Open-Source Call Recording for Flexible Training
OrecX is a unique, open-source call recording tool built for organisations that prefer flexibility and control. It’s widely adopted by UK tech companies, call centres, and training providers that want to customise how they capture and analyse calls. With transparent code, easy integration, and compliance-ready options, OrecX provides an affordable way to manage recording without being tied to proprietary software.
Key Features
1. Open-Source Architecture
Unlike most commercial tools, OrecX gives you access to its source code. This allows in-house IT teams to modify the system for specific training needs — whether that’s custom tagging, integration with CRMs, or specialised analytics.
2. API and Integration Flexibility
OrecX connects easily with VoIP systems, CRMs, and contact centre software. This API access enables training teams to pull call recordings directly into their preferred analytics or learning management systems.
3. Compliance-Ready Storage
The platform offers configurable encryption and secure storage that meet UK GDPR and FCA requirements. It allows companies to control where data is stored, ensuring compliance without sacrificing flexibility.
4. Multi-Channel Support
OrecX records voice, video, and screen-sharing sessions. This is ideal for blended training, where trainers need to review both voice interactions and on-screen actions during customer support or technical calls.
5. Real-Time Call Capture
It provides real-time call monitoring and streaming so supervisors can observe active calls or download them immediately for post-call review.
Pros & Cons
| Pros | Cons |
| Highly customisable | Requires technical setup |
| Free and open-source | No built-in analytics |
| Great for integration | No dedicated mobile app |
| Compliant with UK standards | Lacks premium customer support |
Pricing
OrecX offers a free community edition and custom enterprise pricing based on deployment scale and additional support services. Most UK businesses using the commercial edition pay from £20 per user per month, depending on storage and integration needs.
Best For Tech-Savvy Teams and Custom Training Solutions
OrecX suits UK tech firms, IT departments, and enterprise training teams that want control over data, configuration, and integration.
- Technical Teams – for building custom analytics dashboards.
- Corporate Trainers – for tailored recording and coaching processes.
- Compliance Managers – for managing data storage and access policies.
- Call Centres – for flexible setup without vendor restrictions.
Integrate OrecX with your LMS to automatically push new call recordings into training modules. This helps create a continuous learning loop without manual upload or tagging.
Using OrecX for Advanced Analysis
Pair OrecX with third-party AI transcription tools like AWS Transcribe or Google Speech API. This combination turns raw recordings into searchable text databases for deeper analysis and coaching precision.
Best Alternative Tool
Calabrio ONE – A more feature-rich enterprise solution offering workforce optimisation, call recording, and analytics in one integrated system.
17. Calabrio ONE – Workforce and Call Intelligence in One Platform
Calabrio ONE is an enterprise-level call recording tool built for contact centres and large training teams that need comprehensive visibility over performance, compliance, and coaching effectiveness. It brings together recording, analytics, and workforce management in a single, unified platform — a perfect fit for UK organisations that value structured training backed by data insights.
Key Features
1. Workforce and Call Recording Integration
Calabrio ONE records every customer interaction and links it with workforce data. Trainers can review calls while also viewing agent schedules, workloads, and performance scores to identify where further coaching is needed.
2. Speech and Text Analytics
The platform analyses voice recordings to detect sentiment, tone, and keywords. Trainers can see recurring themes like “delivery issues” or “pricing concerns” and build targeted training modules around them.
3. Quality Management Suite
Supervisors can score and annotate calls directly within the dashboard. The quality management tool simplifies coaching by allowing trainers to share call snippets and attach detailed feedback for each agent.
4. Automated Reports and Dashboards
Calabrio ONE provides comprehensive visual reports showing how training impacts KPIs such as average handle time, first-call resolution, and customer satisfaction — making progress measurable and actionable.
5. Secure UK-Based Cloud Infrastructure
The system stores all recordings in compliance with UK GDPR and ISO security standards, with strong encryption to ensure customer and company data protection.
Pros & Cons
| Pros | Cons |
| Powerful analytics and dashboards | Enterprise-level pricing |
| Excellent for large call centres | Setup can be complex |
| Strong compliance controls | Requires IT assistance |
| Great visualisation tools | Overkill for smaller teams |
Pricing
Calabrio ONE uses custom pricing based on organisation size and required features. UK enterprises typically start around £75 per user per month for core recording and analytics capabilities, with additional costs for workforce management and quality assurance modules.
Best For Large Call Centres and Enterprise Training Departments
Calabrio ONE is built for UK-based contact centres, B2B enterprises, and training organisations managing multiple teams or departments.
- Enterprise Trainers – to oversee call quality across divisions.
- Call Centre Directors – to align training outcomes with KPIs.
- Quality Managers – to benchmark and improve customer communication.
- Compliance Officers – to meet industry-specific regulations.
Use Calabrio’s analytics to track post-training improvements over time. By comparing pre- and post-coaching metrics, trainers can prove tangible ROI on training investments.
Using Calabrio ONE for Data-Driven Coaching
Schedule weekly data reviews using Calabrio’s dashboards. Look for calls tagged with “neutral sentiment” and analyse what made them borderline cases — these are perfect examples for refining persuasion and empathy training.
Best Alternative Tool
Observe.AI – A highly advanced AI-powered solution that focuses on real-time call analysis and conversation scoring for immediate feedback.
18. Observe.AI – Real-Time Speech Analytics for Training Excellence
Observe.AI is a next-generation call recording tool that goes far beyond basic audio capture. Using AI speech recognition and sentiment analysis, it helps UK training teams automatically evaluate, score, and improve agent performance in real time. It’s built for organisations that want to turn every customer interaction into a coaching opportunity.
Key Features
1. AI-Powered Call Analysis
Observe.AI uses advanced speech analytics to transcribe calls instantly and analyse tone, keywords, and compliance phrases. Trainers can identify performance trends, detect missed upsell opportunities, and flag non-compliant behaviour automatically.
2. Automated Call Scoring
Every recorded call is graded using AI models based on tone, engagement, empathy, and compliance. Trainers receive performance summaries without needing to review every single call, saving hours of manual evaluation time.
3. Real-Time Agent Coaching
The system can prompt live coaching cues during ongoing calls. Supervisors can guide agents discreetly, helping them improve communication quality and compliance in real time.
4. Insight Dashboards
Observe.AI delivers detailed visual dashboards that reveal trends like most common objections, talk-to-listen ratios, and conversion patterns. Trainers can track which training initiatives drive measurable improvements.
5. Secure Cloud Storage and Compliance
All recordings are stored in compliance with UK GDPR and ISO 27001 standards. Role-based access ensures only authorised trainers and managers can listen to or export recordings.
Pros & Cons
| Pros | Cons |
| Excellent AI speech analytics | Premium pricing tier |
| Real-time feedback capabilities | Complex setup for smaller teams |
| Great visual dashboards | Requires integration support |
| Strong compliance and security | Works best with large call volumes |
Pricing
Observe.AI offers custom pricing, with typical UK business plans starting at around £90 per user per month. Costs vary depending on the number of users, integrations, and analytics modules. A free demo is available upon request.
Best For AI-Driven Coaching and Large-Scale Training Teams
Observe.AI is ideal for UK call centres, enterprise training departments, and QA-focused teams that want data-rich, real-time performance feedback.
- Corporate Training Managers – to identify communication gaps automatically.
- Call Centre Supervisors – to guide agents live during customer calls.
- Sales Enablement Teams – to analyse high-converting language patterns.
- Compliance Specialists – to ensure consistent use of approved phrasing.
Set up Observe.AI’s keyword alerts to identify phrases linked to customer dissatisfaction. Reviewing those moments helps trainers pinpoint tone or language issues that can be corrected immediately.
Using Observe.AI for Rapid Skill Development
Pair AI-driven call scores with manual trainer reviews once a week. Comparing AI analysis with human evaluation helps validate insights and refine the system’s accuracy — producing stronger coaching programmes over time.
Best Alternative Tool
SalesLoft – Another excellent AI-assisted sales and coaching platform, but with a heavier focus on pipeline management and sales development workflows.
19. SalesLoft – Sales Coaching and Call Recording for Revenue Teams
SalesLoft is a leading call recording tool tailored for sales enablement and performance training. It helps UK sales teams improve every customer conversation through structured call tracking, analytics, and coaching dashboards. The platform integrates recording with automation and pipeline management, ensuring training directly supports sales outcomes.
Key Features
1. Integrated Call Recording and Analytics
SalesLoft automatically records and stores every sales call. Trainers can review recordings, track engagement levels, and use conversation analytics to identify the tactics that close deals faster.
2. Coaching Dashboards
The platform features detailed dashboards showing talk time, sentiment, objection frequency, and engagement points. Trainers can filter by individual or team performance and export data for review sessions.
3. Conversation Replays and Tagging
Coaches can tag specific call segments for training purposes — like how an agent handled a pricing question or overcame hesitation. These tags are used to create focused micro-learning sessions for the team.
4. Workflow and CRM Integration
SalesLoft integrates with CRMs like Salesforce and HubSpot, syncing call data and training notes with the entire sales pipeline. This ensures that every coaching effort contributes directly to measurable sales growth.
5. AI-Powered Call Summaries
Using AI, SalesLoft summarises each call’s key moments — saving hours of manual note-taking. Trainers can instantly access highlights, making it easier to identify areas needing further coaching.
Pros & Cons
| Pros | Cons |
| Combines recording with coaching | Premium cost for advanced features |
| Great CRM and workflow integration | Some analytics modules are add-ons |
| Excellent dashboard design | Requires training to set up |
| Ideal for sales teams | Less suited for general support teams |
Pricing
SalesLoft uses custom pricing depending on team size and features, with most UK users paying from £80 to £100 per user per month. The base plan includes call recording and reporting; AI summaries and analytics come with premium tiers.
Best For Sales Enablement Teams and Revenue-Focused Training
SalesLoft is perfect for UK sales departments, SDR teams, and training managers who want to connect performance insights directly to revenue metrics.
- Sales Coaches – to evaluate how effectively reps manage objections.
- Team Leaders – to monitor progress using visual performance trends.
- Sales Enablement Managers – to align call feedback with sales outcomes.
- Account Executives – to review personal call history and self-improve.
Combine SalesLoft’s AI summaries with manual review once a week. Trainers can validate the AI’s takeaways, ensuring the coaching focuses on accuracy and real-world selling scenarios.
Using SalesLoft to Build a Sales Library
Create a “Top 10 Closing Calls” folder in SalesLoft. Add your best-performing call recordings and use them as real-world examples during onboarding or advanced training sessions.
Best Alternative Tool
Twilio Flex – Offers developer-level control and customisable call recording setups, ideal for teams wanting more technical flexibility.
20. Twilio Flex – Programmable Call Recording for Custom Training Solutions
Twilio Flex is a developer-friendly call recording tool designed for customisable training and contact centre environments. It offers complete control over how calls are recorded, stored, and analysed — making it ideal for UK companies with in-house tech teams who want to design a solution that perfectly fits their workflow.
With its flexibility and real-time APIs, Twilio Flex is used by some of the most advanced training operations in sales, customer service, and compliance-driven industries.
Key Features
1. Fully Programmable Call Recording
Twilio Flex allows organisations to design exactly how call recording works. Trainers and developers can set rules for when calls start recording, how they’re stored, and how long they’re retained — ensuring full compliance with UK data regulations.
2. Live Monitoring and Coaching
Supervisors can listen to ongoing calls and provide instant coaching or escalation support. This makes it especially effective for hybrid or large-scale teams managing dozens of simultaneous conversations.
3. AI-Powered Transcription and Insights
By integrating Twilio Flex with Twilio’s Speech Recognition API or third-party AI tools, teams can automatically transcribe and analyse calls. Trainers gain valuable insights into tone, sentiment, and script adherence.
4. Multi-Channel Communication
Twilio Flex supports not only voice but also chat, SMS, and email. Trainers can review communication across all channels, ensuring consistent messaging and tone company-wide.
5. Secure and Compliant Cloud Infrastructure
All recordings are encrypted and stored according to UK GDPR and ISO standards. Businesses can choose their data residency, which is critical for sectors like finance and healthcare.
Pros & Cons
| Pros | Cons |
| Fully customisable setup | Requires developer input |
| Integrates with AI and CRM | Not plug-and-play |
| Great for enterprise scalability | Costs add up with usage |
| Highly secure and compliant | Complex for small businesses |
Pricing
Twilio Flex offers usage-based pricing. Core Flex seats start at around £100 per user per month or £1 per active hour for pay-as-you-go models. Custom integrations and AI transcription features can increase costs based on API usage.
Best For Tech-Savvy Teams and Custom Training Environments
Twilio Flex is best suited for UK enterprises, large contact centres, and technology-driven training departments that want a highly adaptable and programmable call recording environment.
- Tech Teams – for building custom compliance and training dashboards.
- Enterprise Trainers – for integrating recordings directly into LMS platforms.
- Compliance Leaders – for maintaining strict control over data storage.
- Innovation-Focused Organisations – for experimenting with AI-driven coaching workflows.
Connect Twilio Flex with AI tools like OpenAI Whisper or AWS Comprehend to automatically identify training moments such as objections or positive outcomes. This lets trainers focus on reviewing only the most impactful calls.
Using Twilio Flex for Department-Wide Training
Create automated workflows that flag top-rated customer calls each week using Twilio’s analytics API. Push these into your internal LMS as “highlight reels” — an efficient way to train agents using real, high-performing examples.
Best Alternative Tool
RingCentral – A plug-and-play alternative that offers advanced analytics and training tools without the need for developer setup.
Choosing the Right Call Recording Tool for Training Success
Selecting the right call recording tool can transform how your team communicates, learns, and performs. Whether you manage a small customer service department or a large UK call centre, these 20 tools provide a range of options to train smarter, ensure compliance, and build consistency across every conversation.
From AI-powered analytics platforms like Observe.AI and Gong to affordable, easy-to-use tools like Zoho Voice and Freshcaller, each option has a distinct strength. The key is matching your company’s needs with the right features — be it real-time coaching, transcription, or integration with your CRM.
When implemented correctly, call recordings become more than just archives; they become the foundation of improved agent performance, better customer outcomes, and measurable ROI from every training initiative.
If your goal is to improve your team’s call performance, close more deals, and meet compliance effortlessly, now is the time to take the next step.
How Pearl Lemon Sales Can Support Your Training Goals
At Pearl Lemon Sales, we work with UK businesses to design sales and communication training systems that actually convert. We use call recording data, conversation analysis, and tailored coaching frameworks to help teams turn every customer interaction into a measurable win.
Whether you need help selecting the best recording software, building a custom feedback workflow, or developing data-driven sales scripts, our specialists can make your training faster and more effective.
Our approach goes beyond theory — we implement actionable methods that align with your KPIs, CRM setup, and compliance needs.
Book a strategy call with our team today to discover how we can integrate call recording and analytics into your training processes for better performance and consistent sales growth.
FAQs
1. Why do UK businesses use call recording tools for training?
They help monitor performance, improve consistency, and ensure compliance with FCA and GDPR regulations while enabling managers to coach effectively.
2. Are call recording tools GDPR compliant?
Most modern tools, including RingCentral, 8×8, and Twilio Flex, offer GDPR-compliant data storage and encryption. Always verify data residency before implementation.
3. Can these tools improve sales performance?
Yes. Platforms like Gong, SalesLoft, and Observe.AI analyse tone, timing, and phrasing — providing insights that help sales reps refine their communication.
4. What’s the best call recording tool for small UK teams?
Zoho Voice or Freshcaller are cost-effective choices for small and mid-sized businesses.
5. Which tool is best for enterprise-level training?
Calabrio ONE, Nice CXone, and Talkdesk offer robust analytics and compliance features ideal for larger organisations.
6. Can call recordings be used for compliance audits?
Yes. Most platforms provide secure, time-stamped storage, ensuring auditable trails for compliance verification.
7. How do AI-based tools improve call training?
AI platforms like Observe.AI and Gong automatically analyse conversations, detect sentiment, and provide actionable feedback in real time.
8. Do these tools integrate with CRM systems?
Almost all tools on this list integrate with CRMs such as Salesforce, HubSpot, and Zoho CRM, allowing you to link calls to customer records.
9. Are there free call recording tools?
Yes. Rev Call Recorder (for iOS) and Cube ACR (for Android) both offer free recording options with reliable quality.
10. What’s the best starting point for new teams?
Begin with an easy-to-implement tool like Aircall or Freshcaller. As your team grows, move to advanced platforms like Gong or Talkdesk for deeper insights.
